Guiding Donors More Effectively

As part of a full redesign Bible League International’s (BLI), Digizent also completely renovated and rebuilt the main donation form. Our primary goals were to maximize conversions, improve user experience, and build trust. With a cleaner, streamlined look and feel using the two column FlexFormz™ donation form, the new donation form fits naturally within the website flow and has increased online giving.

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Two-Column Layout

The right column allows space for project information to reinforce how donations help, as well charity accreditation seals of approval. The frequency and gift array buttons are pre-selected in the left column and guide the user to take action quickly.

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Comparison

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