Overview

In 2023, Digizent partnered with the Slavic Gospel Association (SGA) to drive a transformative digital campaign: Orphans Reborn. Our goal was clear—to strategically combine creativity and technology to address a pressing issue: the plight of over 700,000 children living in grim state-run orphanages inside Russia, Eastern Europe, and various Central Asian countries. The importance of this campaign could not be understated, as it aligned with SGA’s mission to extend Christ’s compassion to marginalized youth, offering them hope and a future.

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Lightbox

Digizent promoted the Orphans Reborn campaign by:

  • Using strategic lightboxes on the SGA website to immerse visitors in the Orphans Reborn mission
  • Engaging users with stories of at-risk children and the impact of the campaign through these unobtrusive elements
  • Evoking empathy and driving action to reach the goal
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Sticky Box

By strategically placing sticky boxes as unmissable prompts for users, we:

  • Provided for persistent calls to action
  • Prompted site visitors to donate and get involved
  • Made taking action effortless and seamless

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Donation Forms

Our user-friendly donation form was:

  • Optimized for donor conversion
  • Streamlined for an easier giving process
  • Designed to ensure that supporters could contribute easily and quickly
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Campaign Results

By collaborating with SGA, we’ve achieved tangible results and created a blueprint for impactful digital campaigns in our industry. Together, we’ve made a lasting impact that showcases the potential of our work in bringing about positive change.

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Oprhans helped for one year!

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