Logo
![Flexformz 2023 Logo](https://digizent.com/wp-content/uploads/2020/01/FlexFormz-2023-Logo.png)
THE APPROACH
For the “FlexFormz” project, we needed to create a logo that inspired user confidence, in addition to conveying the company’s specialty — online donation forms.
We created an icon to illustrate a bank transaction and included the form of a credit card in the center to solidify the idea.
In the typographic arrangement, we divided the branding in two, giving soft and flexible curves to “Flex” and having a more conservative arrangement in a san serif font for “formz”.
Fonts
![Fonts Section](https://digizent.com/wp-content/uploads/2020/01/Fonts-Section.png)
Colors and Other Applications
![Palette Colors](https://digizent.com/wp-content/uploads/2020/01/Palette-colors.png)
![Ipad Pro Mockup Ffz](https://digizent.com/wp-content/uploads/2020/01/iPad-Pro-Mockup-ffz.png)